by Andy Updegrove | Mar 26, 2016 | Promotion, Writing
It’s been awhile since I posted, in part because I’ve been trying to move my next book forward while still wrestling with the marketing of the last one. The good news is that I’m about two thirds of the way through the first draft of book three, and...
by Andy Updegrove | Jan 31, 2016 | SelfPublishing
There’s a heart-warming story in the New York Times this morning that tells the tale of a brand new independent author with a flair for marketing who not only turns her first erotic novel into a best seller, but goes on to start her own imprint and build similar...
by Andy Updegrove | Jan 18, 2016 | Promotion, SelfPublishing, Writing
It seems as if more and more entrepreneurs are jumping into the book promotion e-newsletter business. The good news is that there are many services to choose from. Predictably, the bad news is that most produce few sales, and sometimes none at all. As with almost...
by Andy Updegrove | Jan 10, 2016 | My Writing, Promotion, Uncategorized
Over the past month I’ve been writing about my plans for revamping my self-publishing approach in several ways, including rebranding and creating an author website more suited for serious self publishing. What you see above and around this post is a big part of...
by Andy Updegrove | Dec 27, 2015 | My Writing, Promotion, SelfPublishing, Writing
The desirability (or even the concept) of establishing a brand may not come naturally to many authors. Branding may appear to have nothing to do with authorship, or seem to cheapen the author’s craft, or represent an intimidating task to carry out – or...
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