by Andy Updegrove | Dec 27, 2015 | My Writing, Promotion, SelfPublishing, Writing
The desirability (or even the concept) of establishing a brand may not come naturally to many authors. Branding may appear to have nothing to do with authorship, or seem to cheapen the author’s craft, or represent an intimidating task to carry out – or...
by Andy Updegrove | Dec 5, 2015 | Blogging, Promotion, SelfPublishing, Writing
When I released my first book four years ago, I wasn’t convinced I needed an author site. After all, an Amazon Author Page includes most of the basic elements needed to establish a web presence, and it’s free to boot. I decided to build one anyway for the...
by Andy Updegrove | Nov 14, 2015 | Book Reviews, Writing
Back in July, I reviewed a fascinating new novel titled Selkie, by English author Julia Lund. I’m now pleased to present an interview with the author, in which she shares the inspirations for her work, her thoughts on defining an audience (or not), balancing lyricism...
by Andy Updegrove | Oct 6, 2015 | Promotion, SelfPublishing, Writing
For years now, the prevailing wisdom in self-publishing has been that periodically pricing a book at free for a few days is a great way to build an audience. More recently, many authors are reporting that giving away thousands of free copies of a book has almost no...
by Andy Updegrove | Aug 19, 2015 | CyberSecurity, My Writing, Writing
I took a little time off the other day from promoting my second Frank Adversego thriller to write the first chapter of the third. Needless to say, it was a lot more fun than lining up promotional discount sales and sending out more mindless Tweets. The plot has been...
by Andy Updegrove | Aug 4, 2015 | Promotion, SelfPublishing, Writing
First off, if you’ve been thinking about reading The Lafayette Campaign, now would be an excellent time to do so, as I’ve dropped the price to $.99 for the next few days. Why? Because I’m going to systematically try out (and report on) the book...
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