by Andy Updegrove | Feb 21, 2016 | CyberSecurity, Interviews, Promotion
Or so we might hear Sarah Palin taunt a liberal. Just about every other pundit in the media, however, continues to scratch their heads in wonder, asking themselves, “Can this many people really, I mean really, be voting for Donald Trump?!? Well, if they had...
by Andy Updegrove | Jan 18, 2016 | Promotion, SelfPublishing, Writing
It seems as if more and more entrepreneurs are jumping into the book promotion e-newsletter business. The good news is that there are many services to choose from. Predictably, the bad news is that most produce few sales, and sometimes none at all. As with almost...
by Andy Updegrove | Jan 10, 2016 | My Writing, Promotion, Uncategorized
Over the past month I’ve been writing about my plans for revamping my self-publishing approach in several ways, including rebranding and creating an author website more suited for serious self publishing. What you see above and around this post is a big part of...
by Andy Updegrove | Dec 27, 2015 | My Writing, Promotion, SelfPublishing, Writing
The desirability (or even the concept) of establishing a brand may not come naturally to many authors. Branding may appear to have nothing to do with authorship, or seem to cheapen the author’s craft, or represent an intimidating task to carry out – or...
by Andy Updegrove | Dec 5, 2015 | Blogging, Promotion, SelfPublishing, Writing
When I released my first book four years ago, I wasn’t convinced I needed an author site. After all, an Amazon Author Page includes most of the basic elements needed to establish a web presence, and it’s free to boot. I decided to build one anyway for the...
by Andy Updegrove | Oct 6, 2015 | Promotion, SelfPublishing, Writing
For years now, the prevailing wisdom in self-publishing has been that periodically pricing a book at free for a few days is a great way to build an audience. More recently, many authors are reporting that giving away thousands of free copies of a book has almost no...
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